Top 10 Broadcast Media Websites – June 2013
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Health & Medical Information Websites – June 2013
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleClik here to view.
Globally, Google Still Eats Up Most Search Spend, While Baidu Keeps...
Chinese search engine Baidu’s share of global paid search clicks continues to grow, according to [download page] Covario’s latest analysis of pay-per-click advertising by its enterprise technology,...
View ArticleClik here to view.
Web Self-Service Said to Have its Benefits, but Gives Rise to Data Challenges
About half of CRM managers and professionals claim to offer web or mobile-based self-service capabilities, according to results from a survey conducted by the parent company of CRM Magazine and...
View ArticleClik here to view.
Global Mobile Ad Revenues Almost Double in 2012, Led by Search
Global mobile ad revenues grew by 83% year-over-year in 2012, climbing from $4.8 billion to $8.9 billion, according to [pdf] a report from the IAB Mobile Marketing Center of Excellence, IAB Europe and...
View ArticleClik here to view.
Americans’ Trust In TV, Internet Service Providers Runs Low
Pay-TV providers suffer from chronically low levels of customer satisfaction, and a new study indicates that they also fail to gain consumers’ trust. Among 19 industries examined, TV service providers...
View ArticleClik here to view.
Americans – of All Ages – Still Turn on the TV First for News
TV is Americans’ primary source of news, and despite the rise of all things internet, it’s not even a close race, according to survey results from Gallup. Asked their main source of news about current...
View ArticleClik here to view.
When – and Why – Branded Videos Go Viral
Unruly has released a comprehensive white paper examining various elements of branded video sharing, including the best day for launching a campaign and the creative factors that are most likely to...
View ArticleTop 10 Print Media Websites – June 2013
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Telecom Websites – June 2013
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Politics Websites – June 2013
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 at Domestic Film Box Office, Weekend of Jul. 5-7, 2013
Content in Rentrak Theatrical box office updates is produced and/or compiled by Rentrak Corporation and its Box Office Essentials theatrical box office data collection and analytical service.
View ArticleClik here to view.
US Among Top 10 Countries by Pay-TV Penetration
Global pay-TV revenues climbed to $184 billion last year, representing 28.5% growth over the 5-year period beginning in 2008, according to [pdf] a recent report from Digital TV Research covering...
View ArticleClik here to view.
Most Believe Behavioral Marketing Can Boost ROI
A new study [download page] commissioned by Silverpop and conducted by Forrester Consulting indicates that the vast majority of marketers surveyed believe that behavioral marketing can boost their...
View ArticleClik here to view.
Fortune 500 Companies Getting More Social
Fortune 500 companies are turning to a variety of social media platforms in greater numbers this year, according to the latest annual study from the University of Massachusetts Dartmouth Center for...
View ArticleClik here to view.
More Than One-Quarter of Organic Search Visits Came From Mobile Devices in Q2
The influence of mobile devices on paid and organic search continues to grow. According to the latest quarterly report from RKG, smartphones and tablets combined accounted for 26% of organic search...
View ArticleClik here to view.
How “Superior” SEO Strategists Say They Differ From “Inferior” Ones
Marketers who rate the ability of their companies’ SEO strategy to achieve important objectives as very successful (“Superior Strategy”) show some different priorities than those who deem their...
View ArticleTop 10 Broadcast TV Engagement, Week of Jun. 24-30, 2013
Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average...
View ArticleTop 10 Cable TV Engagement, Week of Jun. 24-30, 2013
Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average...
View ArticleClik here to view.
US Promotional Product Sales Up 4.4% Last Year
US promotional products industry revenues increased by 4.4% to $18.5 billion last year, per a new report [pdf] from Promotional Products Association International (PPAI). That marked the 3rd...
View Article
